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<span style="font-size:16px;"><font style="padding: 0px; margin: 0px; outline: 0px; zoom: 1; box-sizing: border-box; vertical-align: inherit;"><img alt="" src="/uploads/allimg/180327/3-1P32G22S1548.jpg" style="width: 558px; height: 373px;" /><br />
專業咖啡知識交流 更多咖啡豆資訊 請關注咖啡工房(微信公衆號cafe_style )</font></span></h2>
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<span style="font-size:16px;">爲期4天的2018上海國際咖啡美酒文化節昨日開幕,國內新晉咖啡品牌luckin coffee攜手3位WBC冠軍亮相本次活動,優選埃塞俄比亞等世界四大咖啡產區的上等阿拉比卡豆,爲觀衆奉上一杯專業咖啡。</span></div>
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<span style="font-size:16px;">luckin coffee創立於2017年11月,是中國新零售咖啡典型代表,被網民親切稱爲“小藍杯”。luckin coffee定位爲中國領先的高品質咖啡、專業化的咖啡,讓每個人都能喝的起、喝的到的好咖啡,目前已經成功入駐北京、上海、廣州、深圳、天津、福州、武漢等13個主流城市,預計5月份左右將達成全國500家門店的規模。</span></div>
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<span style="font-size:16px;">2018上海國際咖啡美酒文化節在上海新國際博覽中心舉行,是國內頂級的咖啡行業展覽,海內外60家咖啡品牌以及相關服務商將在此次國際展會上亮相,爲廣大觀衆帶來不同產地和頗具異域風味的咖啡。</span></div>
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<span style="font-size:16px;"><img alt="" src="/uploads/allimg/180327/3-1P32G22TI12.jpg" style="width: 558px; height: 373px;" /></span><br />
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<span style="font-size:16px;">在本屆國際展會上,luckin coffee將在上海新國際博覽中心N6館(展位號N6D18),聯手3位WBC(世界咖啡師大賽)冠軍向觀衆展示精品咖啡文化。3位WBC冠軍分別是2014年WBC總冠軍井崎英典、2003年WBC意大利冠軍安德烈•拉圖瓦達和2017年WBC中國冠軍潘志敏。許多體驗過luckin coffee的消費者表示,這個被大家親切稱爲“小藍杯”的新晉咖啡品牌風味不錯,很好喝。luckin coffee咖啡拼配“祕方”是3位WBC冠軍經過反覆測試、驗證,特別針對東方人的口味,從180多種配方中挑選出來的。3位冠軍將在現場與觀衆互動,優選埃塞俄比亞等世界四大產區的上等阿拉比卡豆,爲觀衆奉上大師級的專業咖啡。另外,素有“咖啡界奧林匹克”之稱的世界咖啡師大賽、世界咖啡衝煮大賽等五項大賽的中國區選拔賽將在展館內同步舉行,井崎英典、安德烈•拉圖瓦達和潘志敏也將在現場與觀衆互動。</span><br />
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<span style="font-size:16px;">在產品品質方面,luckin coffee 咖啡豆100%優選自埃塞俄比亞等全球四大著名產地的上等阿拉比卡豆,在國際大宗期貨交易市場,比星巴克採用的咖啡豆還要貴20%到30%左右。門店採用全球最頂級的百年瑞士品牌Schaerer和Franke咖啡機,擁有高超的研磨和萃取技術,保障每一杯咖啡品質非常穩定。在定價方面, luckin coffee卡位21元-27元大杯,基本上比星巴克每杯便宜10元左右。此外,luckin coffee是一個新零售咖啡,用戶點單與取餐都通過APP,不用排隊。</span></div>
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<span style="font-size:16px;"><img alt="" src="/uploads/allimg/180327/3-1P32G22Z3309.jpg" style="width: 558px; height: 419px;" /></span></div>
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<span style="font-size:16px;">luckin coffee以專業的態度做專業咖啡,獲得了咖啡行業與消費者認可。成立4個多月時間,luckin coffee成爲蘋果APP STORE應用商店美食佳飲類免費應用下載榜單第三名,僅次於餓了麼、美團外賣,超過了肯德基、必勝客、星巴克等知名美食餐飲類應用,還超過了新晉的網紅美食品牌盒馬鮮生。</span></div>
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<span style="font-size:16px;">luckin coffee 創始人兼CEO錢治亞稱,咖啡是非常健康的飲料,但是咖啡在中國沒有完全普及主要是兩個原因: 一個是價格太貴了,另外一個是購買不方便,這兩個原因會限制目前中國用戶對咖啡的消費習慣。爲了解決當前咖啡消費的兩大痛點,luckin coffee擬投入10億元教育市場,通過增大網點密集度和大規模的互聯網促銷,試營業期間“買2贈1,買5贈5”,讓用戶更便捷、更實惠地喝到一杯品質更高的咖啡。在外送方面,luckin coffee和順豐合作,基本上用戶下單後10到15分鐘就能喝到一杯熱咖啡,超過30分鐘“慢必賠”。</span></div>
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<span style="font-size:16px;">目前,我國咖啡消費年增長率在15%左右,遠高於全球市場2%的增長率。但我國人均咖啡消費量仍爲5-6杯/年(且主要是速溶),北上廣等大城市也只有20杯/年。國際咖啡組織(ICO)相關調查表明,與近鄰的日本年均消費200杯、韓國人年均消費140杯的數量相比,我國的咖啡消費市場還有很大的空間。</span></div>
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'namerule' => '{typedir}/{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '319',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-kafeibisaixinwen.html',
'total' => 40,
'field' =>
array (
),
),
320 =>
array (
'id' => '320',
'pid' => '2',
'pids' => '0,1,2',
'name' => '外國咖啡',
'dirname' => 'zixun/waiguokafeixinxi',
'pdirname' => 'kafeixinwen/zixun/',
'child' => 0,
'childids' => 320,
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '13',
'namerule' => '{typedir}/{Y}/{M}{D}/{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '320',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-zixun/waiguokafeixinxi.html',
'total' => 13,
'field' =>
array (
),
),
323 =>
array (
'id' => '323',
'pid' => '2',
'pids' => '0,1,2',
'name' => '7月資訊',
'dirname' => '7yuezixun',
'pdirname' => 'kafeixinwen/zixun/',
'child' => 0,
'childids' => 323,
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '1',
'namerule' => '{typedir}{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '323',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-7yuezixun.html',
'total' => 1,
'field' =>
array (
),
),
) |
urlrule |
'/views-116518-[page].html' |
fix_html_now_url |
'' |
my_web_url |
'https://cdn.gafei.com/views-116518' |
get |
array (
's' => 'article',
'c' => 'show',
'id' => '116518',
'm' => 'index',
) |